Comms & Collateral
Cyber Vigilance Program
Palo Alto Networks | For Content Workshop
Global events like the World Cup, Olympics, and the G7 Summit are magnets for cyber attacks of all stripes. The vast ecosystem of participating organizations create complexity that attackers can exploit for petty financial scams all the way up to sophisticated espionage and disinformation campaigns.
Palo Alto created a program designed to help participating organizations stay secure for global events. This offering was born through years of on-the-ground experience at the 2022 Qatar World Cup and the 2024 Paris Olympics.
I helped Palo Alto build out the messaging and digital assets for this Cyber Vigilance program, including:
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A master landing page for the program, agnostic of any particular event
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Individual pages dedicated for specific events like the 2026 Winter Olympics and World Cup
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Numerous reports profiling the threat landscape and trends in attacker behavior
Click here to see the Cyber Vigilance Winter Olympics page >>
Battle Cards
Tricentis | For Content Workshop
Tricentis is an enterprise software testing company who were extremely early on AI in software development. They constantly expanded their feature set and integration capabilities.
This battle card promotes their integration with Jira. Until this offering, Jira users had to cobble testing workflows together with bulky, low-performing plug-ins.
I wrote this battle card to sell into teams already using Jira and struggling to scale their testing practice.
Briefs & Battle Cards
Cyolo | For Content Workshop
This identity security startup needed materials that could be used for sales, conferences, and trade shows.
The trick to these briefs is connecting themes within the cybersecurity discipline to business problems that leaders understand.
This particular solution brief shows how Cyolo reduces cyber risk during M&A activity.
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Pitch Deck
Vincit | For Content Workshop
Vincit is a Norwegian IT consulting firm with a burgeoning division in the U.S. They needed help promoting their Team Amplification offering.
This deck needed to be firm enough so sales didn't have to start from scratch each time, but flexible enough to customize for each prospect.
I wrote, wireframed, and designed this pitch deck. Some sections are set, like the ones shown here, while others have lorem ipsum text that can be filled in as needed. Some slides have two versions, depneding on what might suit a particular prospect.
Decks, Pages, Case Studies
TheAppLabb | For Content Workshop
TheAppLabb came to us with a classic Franken-brand. They badly needed to bring cohesion to their assets.
We wrote and designed a landing page, case study, and pitch deck for each of three target industries.
This instantly brought harmony to these three verticals and drastically improved the user experience.
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Data Sheets
Lumina Analytics | For Content Workshop
Lumina Analytics developed an enterprise AI engine capable of surfacing patterns within vast wells of data. They needed to translate this universal functionality into particular use cases.
I wrote these briefs, one speaking to insider threats and the other to financial fraud.
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